Digisaurus
AIR
Adobe® AIR™ lets developers use their existing web development skills in HTML, AJAX, Flash and Flex to build and deploy rich Internet applications to the desktop.
Go play > http://labs.adobe.com/technologies/air/
AJAX
Asynchronous JavaScript And XML,is a technique for creating interactive web applications. Behind the scenes, only small amounts of data are exchanged, giving the pages a more responsive feel. When the user makes a change only part of the page reloads which reduces speed and increases usability.
amBX
‘amBient eXperiences’. Driving the next generation of home entertainment, it’s a scripting language, a software engine and architecture. With amBX, multiple devices work together, delivering stimuli - lighting, surround sound, vibration, air movement and other effects - which transform the traditional DVD/music/gaming experience into something more tangible and immersive.
Go play > www.ambx.com
Automagic
When a developer has spent a huge amount of time making something happen automatically – and the user simply puts it down to magic! A particularly topical joke amongst developers.
Behavioural Advertising
Ads targeted to certain user traits or audience demographics - aimed at providing relevant content to the viewer.
Go play > www.motioncast.co.uk
Blidget
Turn your Blog into a Widget!
Go play > www.widgetbox.com
Business Mashup Builders
A business mashup is an application that combines data from multiple sources behind a simple unified graphical interface additionally adding collaborative functionality, making the end result suitable for use as a business application. Such as a HR management system or workflow management system.
A business mashup builder is an application that allows you to build mashups without having to write code. There are several web2.0 business mashup builders available at the moment.
Go play > www.serena.com/mashups
Go play > services.alphaworks.ibm.com/qedwiki
Go play > www.popfly.ms
Buzzword
Built on Adobe’s Flash platform, Buzzword looks and behaves like a normal word processor but operates inside a web browser. A version for Adobe’s AIR platform is in development.
Go play > http://preview.getbuzzword.com/
Compunicate
When you are in the same room with someone, each on seperate computers, and you talk via Instant Messenger instead of speaking to them out loud, in person.
Contextual Advertising
Ads are served on a web page based on user criteria, eg. type of connection, IP address, physical location, time of day, number of impressions served, keyword scraping, etc.
Go play > www.motioncast.co.uk
Conversational Marketing
Conversational Marketing is the engagement of social media by a corporation to promote their product or brand. It differs from traditional forms of “customer touch” because the company may enter into an online dialogue that is stored publicly in a forum or blog.
Faceslam
A Faceslam is when someone rejects you as a friend on Facebook.
Favicons
Short for “favorites icon”, and also known as a page icon. This is a tiny (16pixel square) icon associated with a particular website or webpage. Many web browsers make use of them in the URL bar, in lists of bookmarked pages, and in tabbed document interfaces.
Five by Five
In military communications, signal quality and strength are each measured between one and five: five is the best and one is the worst. “Five by Five” means you’re getting the best of both, a totally understandable signal that comes across with the best clarity and strength.
Flash Mob
A group of people who assemble suddenly in a public place, do something unusual or notable, and then disperse. Commonly organised via Internet, word of mouth, or other digital communications networks
Folksonomy
A collaborative labeling (’tagging’) system by which Internet users categorise online content - web pages, photos etc. Online searching is subesquently facilitated through this familiar, accessible and shared volcabulary.
Geotargeted Advertising
Ads targeted at users depending on their location (determined by the domain name of the computer).
Go play > www.motioncast.co.uk
In The Cloud
A web based service or application that you can access but cannot control, ie. access is provided to you by a 3rd party who actually host it. The term originated from the way we used to represent the Internet with illustrations of a big cloud in corporate presentations.
Leet (or Leetspeak)
A specialised form of shorthand that replaces Latinate letters with combinations of alphnumerics. It is being used as a secret/elite language, particularly on the Internet, in email and in text messages.
Long Tail, The
An economic dynamic first explored by Chris Anderson in the article in Wired magazine. Beating the sales of one or two best-seller products by using the Internet to sell a cumulatively greater amount of products that have low demand or low sales. A former Amazon employee described the long tail as follows: “We sold more books today that didn’t sell at all yesterday than we sold today of all the books that did sell yesterday.”
Go play > www.wired.com
Microformats
Designed for humans first and machines second, microformats are a set of simple, open data formats built upon existing and widely adopted standards. Instead of throwing away what works today, microformats intend to solve simpler problems first by adapting to current behaviors and usage patterns (e.g. XHTML, blogging).
Go play > microformats.org
Moblog
A mobile blog - created by users capturing content on the move (eg. with camera phones) and uploading it from a remote station.
Online Coupon/Voucher
A discount coupon, bar code or other literature printed directly from a banner. With a coupon-enabled advert, a unique, single use only link provides a print-out of secure data for the user to redeem in the real world. A powerful, cost-effective incentive for consumers to interact, whilst effectively tracking market penetration.
Go play > www.motioncast.co.uk
Permalink
Permalinks are the permanent URLs to your individual weblog posts, as well as categories and other lists of weblog postings. A permalink is what another weblogger will use to refer to your article (or section), or how you might send a link to your story in an e-mail message.
Photobombing
The art of ruining someone else’s Kodak moment by gurning in the background. Make it your mission to bomb a photo this month.
Go play > http://listoftheday.blogspot.com/2008/04/photobombers-of-day.html
RFID
Radio Frequency IDentification. A system that transmits the identity (in the form of a unique serial number) of an object wirelessly, using radio waves. Typically comprises 3 components: tag, reader, host computer.
Ruby on Rails
‘Ruby’ is a programming language, like Perl, Python or PHP. ‘Rails’ (or ‘Ruby on Rails’) is a web application framework written in Ruby.
Rumble
Known by a plethora of names throughout history by ancient cultures around the world, Rumble is a third level uber-deity floating above in the blogosphere, feasting on Web 2.0. The Rumble intermittently channels gems of wisdom down to the humble world below - a phenomenon known as the ‘Round-Up’.
Social Bookmarking
Using a public web-based service (eg http://del.icio.us, http://www.spurl.net) rather than your browser to bookmark web content. The service aggregates your links and those of others. It adds tools, like search techniques, and methods of classifying the links, eg. by topic, or popularity. The service effectively models the behaviour, interests, and preferred content of like-minded users.
Semantic Web, The
Provides a common framework for sharing/re-using data across application, enterprise, and community boundaries. It is W3C’s collaborative effort led by Tim Berners-Lee, and based on the Resource Description Framework (RDF), which integrates a variety of applications using XML for syntax and URIs for naming.
Social Ads
From Facebooks Blog - Facebook Social Ads leverage the power of Facebook News Feed by serving relevant stories when users’ friends take actions with brands or businesses.
Socialprise
Social tools + Enterprise = “Socialprise!”. OK, so it’s a somewhat clunky term but it does what is says on the tin! And it’s a word that represents all of those people making a tonne of cash off the back of the social phenomenon.
SMO
Social Media Optimization (SMO) is a way to optimize websites so they are connected or interlaced with online communities and community websites. For example allowing RSS feeds, easier linking, incorporation of third party community functionalities like Flickr photo slides and galleries or YouTube videos.
Stickiness
A term used when explaining how effective a site is at grabbing and maintaining a user’s attention (how ’sticky’ the site is). Stickiness is often measured in the average minutes per month visitors spend at a site or network. Sometimes stickiness is measured in terms of page views.
Trysumer
A term coined by Trendwatching.com to describe a new kind of consumer who tests, samples and experiments with a huge range of products online, and then reads reviews and compares prices before eventually committing to a purchase.
Tweet
What you do when you Twitter!
Twitter
A free social networking and micro-blogging service that allows users to send “updates” (text-based posts, up to 140 characters long) to the Twitter website, via short message service, instant messaging, email, or an application such as Twitterrific. Twitter was founded in March 2006 by San Francisco start-up company Obvious Corp.
Video Podcast
Apple term for a video blog.
Vlog / Video blog
A blog using video as the primary content, and usually accompanied by supporting text, imagery, and metadata to provide context. Video blogging’s fast rise in popularity is attributable in no small part to Apple’s video iPod and freely available content online.
Go play > http://labs.adobe.com/technologies/air/
Wi-Five
It’s a high five that doesn’t involve actually contact, normally over a long distance where a real high-five isn’t possible.
Mix of “wireless” and “high-five”, hence “wi-five”, (wireless high-five)
Wiki
Abbreviated from the Hawaiian ‘wiki wiki’, meaning ‘quick’ or ‘fast’. Describes a website that lets visitors add, edit and remove content, usually without requiring registration. Consequently, a wiki is a powerful tool for collaborative writing. The term is also used to refer to the software (wiki engine) that facilitates the operation of such a website.
Wilfing
UK web users are wasting up to two days a month browsing the Internet unnecessarily, according to a new survey. Research commissioned by moneysupermarket.com calls the phenomenon ‘wilfing’ – short for ‘what was I looking for’! Wilfing affects more than two thirds of the 34 million people in the UK who have access to the internet.
