Five by Five supports Sunny D re-launch in to the UK market

 

Five by Five, has today launched a new website for SunnyD to support the drink brand’s re-launch in to the UK kid’s drinks market. The brand is launching a new juice formula, which contains 70% fruit juice and absolutely no artificial colours or flavourings.

The site, www.sunny-d.co.uk, will act as an information portal to communicate the benefits of the drink’s new formula and has the support of the Parent’s Advisory Group (PAG).  The site features the product showcase with nutritional details on the drinks along with the Parental Advisory Group which is made up of a group seven mums from across the UK who have helped advise on a number of factors which have helped to re-shape SunnyD to be the drink that it is today.

Because of the natural nature of the new drink, SunnyD wanted the new site to have a fresh vibrant out-doors -y feel of the lifestyle of the west coast of the USA. 

Nicky Standing, Head of Design at Five by Five, says “The new SunnyD website has a rich, vibrant and engaging interface and  is the perfect arena to provide key information about the products and the Parents Advisory Group. The website communicates the products new all-natural formulation; allowing parents to feel reassured and for kids to enjoy being part of a healthy and active lifestyle”.

Richard Baragwanath,  SunnyD Commercial Manager, have been extremely impressed with the Five By Five project management team, they have worked to our critical path and within budget guidelines”

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