1% of accepted orders in the UK were fraudulent, down from 1.6% on the previous survey. This matches the US finding of 1%, a decrease of 0.3% from last year’s result. [CyberSource, 2006 UK Online Fraud Report]
The top 5 online purchases for woman in the UK during 2005 were DVDs/CDs (66%), books (60%), fashion (52%), holidays (48%) and flights (47%). [iVillage, 2006]
A Ricky Gervais podcast carried on Guardian Unlimited website has been downloaded 2 million times since December 2005. [February 2006]
Blogs are set to become mainstream media with more than 80 million people aged 16-44 writing one. This has come from a recenty study from Universal McCann into consumer adoption of Web 2.0. China is the biggest Blogging market with over 25 million people writing one! So come on join the revolution get Blogging!
Five by Five was in the top ranks in 2006 for winning the most awards as scored by Revolution Magazine. We scored 11 points with the Gold Cyber Lion and the win at the IMMA joined with agencies such as DARE, AKQA and Poke. This is a great acheivement for us, and well done to all the team that were involved. The article can be seen on page 46-47 of this months current edition.
40% of broadband users engage in voice or chat applications (as opposed to only 17% of narrowband dial-up users). [Ofcom 2005]
According to Jupiter the three most popular online activities are communicating via email, using a search engine or portal, and accessing daily news. [Jupiter, 2004]
Online bookers ‘prefer off-beaten track holidays’
The emerging destinations of Cape Verde, Brazil and Vietnam have been identified as among the most popular holiday spots of 2007.
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Around three quarters of all home internet users in the UK (18 million people) now have a broadband connection. [BMRB, January, 2006]
Brits online holiday habits revealed
More than half of internet users book their holidays directly online, while only 7% research and buy their holidays from travel agents on the high street, according to new research
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